B2B Growth, IRL: How to do event marketing that actually makes a difference.

6 practical tips for making conferences your new favorite growth channel.

This post is guest-written by Maya Spivak, founder of Marketing.fan, ex Segment.

Maya is putting an incredible IN PERSON event: The Beloved Tech Brands (BTB) Conf in SF on May 15th. This is the ONLY event I’m speaking at this year IRL ( joined by leaders from Vercel, Brex, Twilio, Notion, Retool, MKT1).

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