The best business content creators still have day jobs. Everyone’s got an opinion, but having hands-on experience is what keeps you grounded in reality.
That’s why I’m a big fan of operator-creators.
That’s definitely been my approach. (You can read the full story here if you want: So you want to be a content creator?) Even though my content and advising work is self-sustaining, I keep taking full-time jobs. That’s one of the reasons I’m guessing lovely people like you keep giving me your precious attention by reading stuff I write: because it’s based on what I’ve actually done.
So I’ve got no plans to give either of these sides of my life up. For the most part, they actually make each other better: my day job makes my content much more interesting and relevant and credible. Writing things out forces me to take the stuff floating around in my brain and turn it into frameworks that I can share with other people. And having my own audience is an immediate win for any company where I work …
