Reverse Trials: Examples

From: Canva, Asana, Notion, Airtable, and Dropbox

Companies often find themselves wrestling with the choice between offering a Trial or adopting a Freemium model. My take? Opt for neither, because Reverse Trials are simply.. better.

Trials are a great way to convert customers from free to paid. But traditional trial methods, especially those that require a credit card upfront, can slow the top of your f…