Archive - Elena's Growth Scoop

A message for Growth team naysayers.

Growth teams are here to stay, so get onboard.

Dec 20 •

Elena's Growth JOBS Scoop: 7 for December 2024

Atlassian, Duolingo, MongoDB, Grafana, Vercel, GoCardless, and Superpower are hiring!

Dec 17 •

Don’t reinvent user profiling during onboarding. This is what it should look like.

How to get the first-party data you 100% need to have.

Dec 13 •

Your marketing website is a product too

And you need a PM with dev resourcing to own it.

Dec 6 •

November 2024

Elena's Growth JOBS Scoop: 9 for November 2024

OpenAI, Perplexity, Netlfix, Hubspot, and Gong are all hiring Growth roles! Don't miss out.

Nov 25 •

If you are looking to grow your career, have this conversation in your next 1-1 with your manager.

How to take control of your career, starting this end-of-year performance review.

Nov 22 •

Hey, Growth teams: Here's how to make friends with your designers.

Your company isn't the only place that the Growth<>Design relationship is strained.

Nov 15 •

You don't need to build a personal brand.

Don't listen to an army of “influencers” who are highly incentivized to sell you their brand-building courses.

Nov 8 •

A Deadly Gravitational Pull in PLG B2B: Individual-Centric Experiences

The result is inevitable stalled growth...

Nov 1 •

October 2024

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